Each crisis is different and, in order to survive them, organisations must be well-prepared and trained. However, because crises are rare, very few people have experienced and managed them.
The BHK partners have each lived through quite a number of such situations, enhancing their proficiency with each case.
For more than 35 years, Barbara Kracht handled the media and managed the most diverse types of crises at Airbus to protect its reputation.
Linden Birns has more than 30 years’ experience working in reputation management, public affairs and the news media.
Jerry Hendin has 40 years’ experience in working with companies around the world to help them build and protect their reputations.